Another new shift limits search availability for those not in the new Big Club of digital SJWism.
Mercola.com targeted in Google’s latest core algorithm update
Now, any time you enter a health-related search word into Google, such as “heart disease” or “Type 2 diabetes,” you will not find Mercola.com articles in the search results. The only way to locate any of my articles at this point is by searching for “Mercola.com heart disease,” or “Mercola.com Type 2 diabetes.”
Even skipping the “.com” will minimize your search results, and oftentimes the only pages you’ll get are blogs, not my full peer-reviewed articles. Negative press by skeptics has also been upgraded, which means if you simply type in my name none of my articles will come but what you will find are a deluge of negative articles voicing critiques against me in your searches. Try entering my name in Yahoo or Bing and you will see completely different results.
As explained by Telapost,3 a core update “is when Google makes several changes to their main (core) algorithm.” In the past, Google search results were based on crowdsource relevance. An article would ascend in rank based on the number of people who clicked on it.
Traditionally, if you produced unique and high-quality content that matched what people were looking for, you were rewarded by ranking in the top of search results. You would find Mercola.com near the top of nearly any health search results.
So, let’s say one of my articles on diabetes was seventh on the page for your search; if more people clicked on that link than, say, an article listed in third or fifth place, my article would move up in rank. In a nutshell, Google search results were, at least in part, based on popularity.
That’s no longer the case. Instead, Google is now manually lowering the ranking of undesirable content, largely based on Wikipedia’s assessment of the author or site.
Wikipedia’s founder and anonymous editors are well-known to have extreme bias against natural health content and authors. Google also contributes heavily to funding Wikipedia, and Wikipedia is near the top of nearly all searches — despite the anonymous aspect of contributors. Who better to trust than a bunch of unknown, unqualified contributors?
Wikipedia’s co-founder even admits these bad actors have made it a “broken system.”4 Why would Google give such credibility to a platform that even its own founder says is broken and overrun with bad actors?
Probably because both Wiki and Google are converged and in the process of abandoning their core functions. I know how he feels. This site isn’t all that popular with the SJWs or the AI. But, he must be especially despised. Can you think of anyone less healthy than an SJW? And, as they wreck their own bodies, they just as happy to wreck companies – and your website.